Reporter
Reporter
Reporter
Overview
Reporter is a media technology company empowering independent journalists to pursue, distribute, and monetize non-partisan investigative journalism.
Reporter is a media technology company empowering independent journalists to pursue, distribute, and monetize non-partisan investigative journalism.
Challenge
Help build a company that distills complexity from the news cycle; restoring neutrality and credibility to topics worthy of deeper understanding.
Help build a company that distills complexity from the news cycle; restoring neutrality and credibility to topics worthy of deeper understanding.
Service & Role
Public Impact
CoFounder
Output
Naming • Positioning • Identity • Creative Direction • Operational • Strategy • Subscription Engine
Results
• In Beta. Launching Q2, 2025
Service & Role
Public Impact
CoFounder
Output
Naming • Positioning • Identity • Creative Direction • Operational • Strategy • Subscription Engine
Results
• In Beta. Launching Q2, 2025
More
projects
Re-Branding
/
New Category Creation
The Marque Longevity Lab
Brand Sprints
/
Operator
Naming
HealthTech
/
Fractional CBO
Aescape
Public Impact
/
Fractional CBO
WelcomePAC
HealthTech
/
Advisor
Fisher Wallace Labs
AI Safety & Public Impact
/
Fractional CBO
Constellation
Consumer Lifestyle
/
Brand Strategy Sprint
Cars & Bids
Future of Food
/
Advisor
UpTrade