UpTrade
UpTrade
UpTrade
Overview
UpTrade helps smallholder farmers access markets and the technical tools to collateralize their livestock as fiat currency. Goats for Water is the social bartering model through which off-grid, water stressed rural communities can purchase solar water pumps using their livestock as currency.
UpTrade helps smallholder farmers access markets and the technical tools to collateralize their livestock as fiat currency. Goats for Water is the social bartering model through which off-grid, water stressed rural communities can purchase solar water pumps using their livestock as currency.
Challenge
Introduce a new form of digital exchange to help bring more sustainable forms of food to the world. Simplify the model for rural farmers in Pakistan and East Africa.
Introduce a new form of digital exchange to help bring more sustainable forms of food to the world. Simplify the model for rural farmers in Pakistan and East Africa.
Service & Role
Future of Food
Advisor
Output
Brand Identity • Story Synthesis • Investor Narrative
Results
• Increased overall income yield from livestock sales (18% annualized) • Meaningful progress against 6 UN Sustainable Development Goals • Admission into World Economic Forum Uplink Program
Service & Role
Future of Food
Advisor
Output
Brand Identity • Story Synthesis • Investor Narrative
Results
• Increased overall income yield from livestock sales (18% annualized) • Meaningful progress against 6 UN Sustainable Development Goals • Admission into World Economic Forum Uplink Program
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